Any website becomes ineffective if it doesn’t keep up with your business and how you serve your customers. This became evident to AccuNet, a local networks and ERP services company when they started working on their marketing with SiteinSight, another local company which specializes in online marketing. They both reached out to us to see if we could help improve their website.
The project was a bit more challenging because they have two completely different types of clients with different needs and solutions. For ERP solutions, the clients are much larger companies with industry-specific needs and solutions, and they could be anywhere in the US. For Network solutions, the clients are local, small businesses with less industry-based requirements.
After a series of discovery meetings with each team, we proposed a solution that could effectively lead each client down their path of interest while still presenting an overarching vision and ethos of a local service company with strong community roots and presence. Now, the marketing campaigns lead to a better web platform which is more effective in presenting solutions and creating client interest.
It was particularly satisfying to work on this project because of our long history and relationship with both AccuNet and with SiteInsight. And this was the second time we had been invited to design a new website for the former.
“We have partnered with Shankar and his team at YourWebster for years to provide our with a trusted web designer and finally did what we should have done long ago and had Shankar build our website. Shankar goes far beyond the mere technical and design aspects and digs deep into critical business sales messaging to truly help make our website a useful sales tool. Shankar demonstrated great patience with me throughout the project, and I greatly appreciate his kindness in keeping me on task to keep the project on track. I can’t recommend Shankar and YourWebster highly enough!”
Seth Travis, AccuNet
“Shankar kept us on track during the project and wanted to make sure we got bang for the buck. Not just a designer, he drove home the importance of using our website as a sales tool and challenged us to rethink our process.”
Jesse Houser, AccuNet
“…always brings strategic thinking to any technology, web design or digital marketing project. Recently, we worked together with Accunet, a local IT company. Shankar’s work refreshing their website design allowed my company to improve the client’s search ranking and create more effective digital marketing campaigns.”
Alice Foeller, SiteInsight